With Twitter, it has become a more preferable platform where you are restricted to only 140-characters at a time, and you can follow celebrities, businesses or friends to receive and exchange updates which mentioned in the article Blogging is so yesterday, politicians turn to twitter’. Twitter has gained popularity worldwide and currently has more than 175 million users (John Denner, 2010).
Twitter is a user friendly microblogging social network site for people to follow, politicians such as President Obama (@BarackObama) also uses Twitter as a platform to share political messages, and was able to have massive followers (Wright, 2009).Due to its speed and simplicity, the public is able to reach politicians easier through Twitter (The Economist, 2010).
You can design and customize your Twitter background and build your own personality. Besides, by uploading photos that are exclusive to can let people know it’s really you behind the account. As a social network, Twitter revolves around the principle of followers. When you choose to follow another Twitter user, that user's tweets appear in reverse chronological order on your main Twitter page. If you follow 20 people, you'll see a mix of tweets scrolling down the page: breakfast-cereal updates, interesting new links, music recommendations, even musings on the future of education (Steven Johnson, 2009).
Twitter has successfully become an important platform in the politics area (Wright, 2009). Besides acting as a powerful tool for marketing and social networking, Due to its speed and simplicity, the public is able to reach politicians easier through Twitter (The Economist, 2010).
New technologies changes every day. Politicians now use a simple pathway to update of any political messages, and public can receive the latest news. Public must be careful of the misinformation among the politicians. Public asked question by using the ‘#’ sign (FoxNews, 2010).
Besides, there is also a function called ‘re-tweet’. Retweeting isn't just a great way to spread information through the twitter network; it's also a great way for you to discover new and interesting content. Twitter now shows retweet information for all public tweets. Retweeting is a great way to add quality and value to your Twitter. If used incorrectly retweeting can actually hurt your personal brand and future traffic. If done right, retweeting can help you educate your followers, build your personal brand, increase future traffic, and connect you to other bloggers / content creators in your niche.
1. Blogging Bits, 2008, How to Re-tweet? A simple guide, viewed on 14/11/2010, retrieved from <http://bloggingbits.com/the-art-and-science-of-retweeting-for-twitteraholics/>
2. FoxNews 2010, White House using Twitter to spread messages, viewed on 14/11/2010, retrieved from http://www.foxnews.com/politics/2010/03/08/white-house-using-twitter-spread-message/
3. John Denner, 2010, Twitter, viewed on 14/11/2010, retrieved from<http://johndenner.wordpress.com/>
4. The Economist 2010, Politics and Twitter: sweet to tweet, viewed on 14/11/2010, retrieved . from http://www.economist.com/world/international/displaystory.cfm?story_id=16056612
5. Owens, S 2009, 'How celebrity impostors hurt Twitter's credibility,' Media Shift, February 20th, viewed 3rd November 2010, <http://www.pbs.org/mediashift/2009/02/how-celebrity-imposters-hurt-twitters-credibility051.html>
6. Wright, B 2009, The effect of Twitter on politics – it’s not just for profits, viewed on 14/11/2010, retrieved from http://www.corporate-eye.com/blog/2009/03/the-effects-of-twitter-on-politics-its-not-just-for-profits/
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